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Amplifi Announces Partnership Expansion with Semarchy

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Semarchy, a leader in data integration and master data management (MDM), has expanded partnership with a leading strategy and information management consultancy, Amplifi. As strategic partners, both the companies intend to help organizations strengthen their MDM, data integration, product information management and data management solutions.

Today’s announcement marks the next phase of our strategic partnership with Semarchy, as we bring the innovation that began in Europe to our North American customers. By combining Semarchy’s technology with Amplifi’s deep data expertise, we can help even more companies realize their point of first value (PFV) from effective data management — at an exceptionally rapid pace”, said Chris Colyar, CTO at Amplifi.

Recognized as a leader in Master Data Management Solutions in Gartner’s 2021 Magic Quadrant, Semarchy’s unified platform helps organizations discover, govern, manage, integrate, and report data and information and helps them generate business value from their data. Amplifi offers data consulting services to industry’s leading B2B and B2C companies in retail, distribution, and manufacturing.

Building on their European partnership in 2021, Semarchy and Amplifi will deliver their joint development, QuickStart xDM, to North American clients as well. QuickStart, an instantly available Semarchy service, will help organizations in mapping out data strategies, identifying data challenges, and resolving them with ease. Furthermore, Amplifi and Semarchy will work together to implement, configure, and support Semarchy’s MDM solutions to offer personalized support to each customer.

Brett Hansen, CMO at Semarchy, commented, “Semarchy enables customers to rapidly achieve PFV. With Amplfi QuckStart xDM, organizations can further accelerate their data projects, bringing their business valuable insights by combining Semarchy’s data platform and Amplifi’s unrivaled expertise. Amplifi shares our passion for turning business users into data champions, and we’re thrilled to continue this journey and partnership with their talented team.”


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