Aware announced that it raised $60 million in a Series C round led by Goldman Sachs Asset Management‘s Growth Equity business. Participation from former investors, such as Spring Mountain Capital, Blue Heron Capital, Allos Ventures, Ohio Innovation Fund, JobsOhio, and Rev1 Ventures, was also included, as well as continued support from Draper Triangle Ventures and JumpStart.

This round of funding will allow the company to scale its AI-driven, data-driven SaaS collaboration governance and analytics solutions. By creating new empathetic, flexible, and human-centric workplaces, employees are empowered to overcome legal and compliance barriers to collaboration.

Jeff Schumann, CEO, and Co-Founder of Aware said, “Aware continues to be the leading force for digital collaboration insights, giving companies a better understanding of their workforce and the ability to manage the risks associated with digital conversations and remote collaboration. Aware’s continued adoption as essential tech further shows how AI solutions are key to building more transformational businesses.”

Organizations are increasingly turning to messaging and collaboration tools in today’s hybrid workplaces as a means to increase productivity and knowledge sharing. Although these platforms were designed for logistics and communication, they weren’t constructed with the complexities of operational or data governance in mind.

With Aware, businesses can interact with collaboration platforms via native APIs and webhooks and use human data to collect and analyze without involving IT. Companies across a wide range of sectors trust its solutions, such as AIG, AstraZeneca, BT Group, Memorial Health, MercadoLibre, Rivian, Sunlife Financial, and Wipro.

David Campbell, Managing Director in the Growth Equity business within Goldman Sachs Asset Management, said, “At Goldman Sachs, we believe in the transformative power of technology and see potential in Aware’s ability to connect fragmented data that exists within organizations across many sectors. The Aware team addresses information management, data protection , and organizational insights at scale through their feature-rich platform that can satisfy the most demanding global enterprises yet is simple enough to serve the mid-market”

In hybrid workplaces, digital collaboration platforms create abundant and unique human data like neither business nor government has seen before, which poses human risks but also offers rich insights that empower employees.

In order to drive performance in such businesses, IT analyst firm Gartner suggests organizations create more human-centric workplace models. Using Aware, organizations can access hidden insight from unstructured data buried in digital communication and human interaction to adapt to rapidly changing business environments as they adapt to rapidly changing markets.