Digital Air Strike, a leading social media, intelligent lead response, and targeted advertising technology company, announced partnership with Virginia Automobile Dealers Association (VADA) to offer customer experience (CX) technology to its dealer body. This partnership is aimed at meeting the changing demands of the rapidly evolving auto industry.

Digital Air Strike (DAS) CX Tech allows for more focused and relevant engagement with customers during the vehicle research, shopping, purchase, and ownership journey. Since its launch in 2010, Digital Air Strike has given dealers the tools they need to connect with customers online through social media and online review sites. Since then, the company has grown its CX technology powering 30 customer communication touchpoints on the path to car purchase and ownership.

“Digital Air Strike is honored VADA chose us as one of its dealer partners. Our solutions have a proven track record of helping dealers attract, convert, and retain customers, as well as helping with two critical needs: recruiting and used car acquisition. The timing has never been better for Virginia dealers to leverage our CX tech solutions that drive greater ROI for thousands of dealers across the U.S”, said Scott Pechstein, SVP of Business Development at Digital Air Strike.

VADA Dealer Programs are intended to suit the demands of dealer members while also providing competitive pricing and support to associations. Digital Air Strike is one of a few endorsed dealer partners that have been thoroughly verified for the benefit of Virginia’s licensed dealers. The solutions provided by Digital Air Strike interact with all automotive CRMs, allowing dealers to deliver high-impact messaging to engage customers through vehicle inventory, company offerings, special deals, consumer evaluations, and community involvement.

Rachel Pullen, President of Brown Automotive Group, said, “Digital Air Strike is a true partner. Our dedicated Client Success Manager and the DAS executive team provide the most responsive support of any of our dealership vendors. The team knows our dealership culture and our staff and has a vested interest in our success. Their solutions are driven to improve sales, communication, and customer service. Digital Air Strike is truly a partner willing to help in any capacity.”