Haptik has been chosen by RedDoorz, Southeast Asia’s leading hotel management, and booking platform, to improve its customer experience. The multilingual AI chatbot will be available on the company’s website, mobile applications, and new messaging platforms including WhatsApp and Facebook Messenger. Through its website and mobile applications, it promises to give individualized customer service to its Southeast Asian consumers.

Anila Rao, VP-APAC, Haptik, says, “RedDoorz has been a pioneer in Southeast Asia’s hospitality sector. Haptik will be utilizing its vast expertise and experience of working with global hospitality brands to create a world-class chatbot for RedDoorz to achieve its goal of enhancing customer experience.

RedDoorz will use Haptik technology to boost customer engagement, increase conversions, and provide excellent customer service. The goal of the firm is to improve First Time Resolution and decrease average customer handling time for support issues in English, Bahasa Indonesia, and Tagalog.

Shanketh Ragunath, Product Manager for CX, RedDoorz, adds, “We have been looking for an AI chatbot vendor to provide faster response to our customers and keep up with our rapidly expanding business. We evaluated various vendors from around the world for their capabilities and affordability. Haptik has demonstrated good natural-language understanding and swift responses across our languages of interest. Their pricing is affordable and transparent, and their team is very amiable. We are hoping to build a successful partnership with Haptik.