Skylar Media, an award-winning creative marketing agency, and Idea Notion, a cutting-edge digital consulting firm, announced a formal strategic agreement to ease entire digital transformations and improve consumer experiences across North America. The alliance will provide a comprehensive solution to help brands and enterprises of all sizes with their digital transformation.

Kyle Kotack, President of Skylar Media Group, said, “Idea Notion is a leader of innovative tech solutions. With customers demanding a new approach that makes use of data for communications and marketing, their AI automation and purpose-built systems that seamlessly integrate with our existing channels provide the advancement necessary to take the lead in today’s business environment.”

Skylar Media and Idea Notion have partnered for the past decade to build dozens of successful solution stacks for clients in the Energy, Automotive, and Nonprofit sectors. Their track record of engineering platforms that meet business needs whereas the accommodating technical requirements are based on an innovative, contextual, and pragmatic approach – a seamless experience they’ve provided for clients such as Food Banks Canada, Mercedes Benz Canada, and Alectra Utilities. The two agencies are now formalizing their collaboration, ensuring both agencies’ expansion and growth.

Bryan Xu, Partner, and Co-Founder of Idea Notion said, “Skylar Media fills a critical gap in the holistic solution we aim to provide clients. By tapping into Skylar’s experience in strategy, creativity, and development, we can more effectively use the available technical tools. This partnership will provide a one-stop solution for businesses to save on the personnel and vendors necessary to support their business goals.”

This cooperation will develop new, ambitious, and modern blueprints to integrate and optimize all digital touchpoints utilizing design and technology in tandem, with a focus on enhanced digital experience for all users – from employees to consumers and beyond.