Startek, a leading customer experience management solutions provider, announced partnership with Genesys, a leader in omnichannel customer experience and contact center solutions. Following this collaboration, Startek will be able to integrate human-centered AI and agents with Genesys’s advanced technologies to help organizations offer elevated customer experiences.

Startek delivers seamless omnichannel customer experience, digital transformation, and enterprise tech services to organizations across traditional and non-traditional channels. As a leading provider of could based solutions, Startek helps organizations deliver meaningful customer experience by leveraging their human centric CX design and by combining automated and live interactions. Through this partnership, Startek will be able to integrate customer insights with Genesys’s technologies in order to expand its unified communications and collaboration solutions. It will also allow them to deliver personalized customer experience and enhance customer engagement.

Abhinandan Jain, Chief Digital Officer at Startek, said, “By combining the power of people, technology, and data insights, Startek builds empathy into every customer interaction. Genesys aims to make effortless experiences possible through their technology, and our shared focus on empathy as the differentiator in world-class CX makes our partnership a natural fit.”

Using Genesys Cloud CX, Genesys Multicloud CX, and other AI technologies, Startek will be able to facilitate seamless experiences across voice and digital channels. This will further drive customer loyalty and enable them to grow, retain, and expand their customer base.

“Businesses today are under increasing pressure to strengthen their relationships with customers and employees alike. We are pleased to collaborate with Startek to help businesses transform for the digital age, so they can orchestrate people-centric experiences through our market-leading cloud solutions that can support the needs of organizations of any size, scale or complexity”, said Ken Archer SVP, WW Emerging Partners and Markets at Genesys.