Stater Bros. Markets, Southern California’s largest privately owned supermarket chain, recently connected to the NCR commerce platform (NCP) to enhance customer experience and to reduce complexity in infrastructure. This collaboration is aimed at improving customer engagement by catering to the changing needs of customers.

NCR Corporation is a leading software- and services-led enterprise provider in the financial, retail and hospitality sectors. Stater Bros. deployed NCR Emerald, a cloud-based point of sale (POS) solution that makes use of the NCP to integrate the technology required to manage the store. Stater Bros. currently benefits from the quick and effective introduction of additional capabilities and services like POS options and end-to-end connectivity from NCR Emerald.

“To improve our shoppers’ experience and create new, compelling services, NCR delivered a simplified platform architecture and built-in redundancy for maximum uptime. NCR Emerald checked every box, and as our customers’ needs change, the technology will be able to evolve, which is critically important to our business”, said Gil Salazar, senior vice president of Information Technology, Stater Bros. Markets.

Stater Bros. is now equipped to deliver additional alternatives for its customers with the help of NCR Emerald, which made it simple, quick, and flexible for them to roll out features to their POS lanes. In just 15 weeks, the business was able to successfully roll out brand-new software and lane hardware to all 171 locations.

David Wilkinson, President and General Manager of NCR Retail, said, “NCR Emerald will simplify Stater Bros. store operations and open up connections to the NCP, enabling better data insights and an improved consumer shopping experience. The NCP unifies technology needed to run the store and provides the backbone for new services that further spur innovation.”