Wings, a startup developing autonomous sustainable retail, announced that Collective Cannabis, a premium cannabis retailer, will utilize EXO Delivery System to streamline logistics, foster a happier workforce, and improve the customer experience (CX). In the first product of the EXO family, the EXO B2B system automates retail logistics and workflows in a highly extensible, versatile, and sustainable manner. In Q2 of 2022, Collective Cannabis’ Littleton, Massachusetts branch will have the new system installed and operational.

Jim McDermet, Wings’ advisor and Ex-Senior Vice President of Starbucks, said, “The EXO system revolutionizes the last ten feet of the retail journey. Satisfying the customer experience while simplifying and improving the employee experience is what the EXO Delivery system is all about. It’s a template for all future retailers to adopt. Jim McDermet’s experience in the retail space and global operations at Starbucks and Burger King helped guide the strategic development of a highly versatile EXO system.

By offering high-value, premium products timely and consistently, eliminating congestion, and minimizing waiting times, Collective Cannabis aims to offer unprecedented customer service in a fast-growing market. A challenge for many retailers, especially in the cannabis space. The business expects to operate with eight budtenders and dedicated stations for mobile and internet orders at its first store in Littleton, a world-first, especially in a regulated market. As the company grows, it will use the EXO system in additional outlets.

David Giannetta, CEO and founder of Collective Cannabis, said, “As cannabis retailers focus on quality and premium products, the differentiation stops there. The premium experience now shifts to operational efficiency within the retail space, beginning with the customer and carrying through to the back. We are delighted to lead the industry in adopting robotics that values products, floor space, time, and most importantly people” says David Giannetta.

The EXO system was created to easily automate the movement of products from the manufacturing line to different delivery zones while requiring no more floor space from the vault, budtenders, or clients. Collective Cannabis also chose three distribution modules that can hold and transport up to 90 orders at any time, which comes in handy during busy hours. As a result, clients may place online / to-go orders early in the day and pick them up at any time, without fear of high-value products being left outside the vault being stolen.