A global leader in modern go-to-market software, data, and intelligence, ZoomInfo announced its first integration with a Conversation Intelligence leader Chorus.ai. ZoomInfo and Chorus integrate to strengthen prospects and customers relationships by focusing on data first.

Henry Schuck, ZoomInfo Founder, and CEO said, “Since announcing ZoomInfo’s acquisition of Chorus just last month, our team has made great strides in seamlessly making key features of the Chorus platform available to our customers. These integrations will allow sales, marketing, and operations teams to instantly use both ZoomInfo and Chorus to expand their pipelines via a data-first approach that they can’t get with any other platform on the market.”

ZoomInfo acquired Chorus in July in order to enhance its vision to provide a go-to-market platform that facilitates the identification of target markets and helps businesses grow through insight-driven customer engagement.

ZoomInfo customers now have access to Chorus Momentum insights within ZoomInfo Engage, as well as ZoomInfo’s business-to-business data and insights through Chorus’ conversation intelligence platform. With these integrations, sales teams can form stronger relationships with prospects and customers, make more informed decisions, and win more business.

Salesforce customers who use ZoomInfo Engage – ZoomInfo’s sales engagement solution – will be able to push recordings to Chorus for transcription and analysis based on the dialer function in ZoomInfo Engage. In this way, teams can listen to previous conversations, take notes, learn from them, win business, and repeat these steps across all customer and prospect relationships.

As a result, ZoomInfo is able to offer Chorus’ Momentum Insight capabilities to its leads and customers directly within Chorus and Salesforce, extending ZoomInfo’s vision of bringing intelligence closer to where prospects and customers work. With the combined Chorus and ZoomInfo platforms, users can now access conversations and relationships in the ZoomInfo platform for better prospect visibility and management.